the story MOTIV Outfitters sells gear for people who love to be outside. They believe there’s something about being unconfined, free to explore and surrounded by beauty that all nature lovers can appreciate. Owners Laura and David Black knew they were doing something important and purpose-driven, but they didn’t really know how to talk about …
the story The Virginia Shop has been a beloved local gift shop in Charlottesville, Virginia since 1990. Its current owner, Tiffany, wanted to refresh the brand and give the outdated website an overhaul. Her priorities were mostly on the backend, improving online shopping functionality and integration with in-store POS systems, but she also wanted a …
New coaches and service providers often miss the most important part of building their offer (package, program, course, event, etc.): choosing a niche, or specialty.
“Love is what you do. You love people.” In this episode, I sit down with someone very special. William (“Will”) Jones III is a native of Atlantic City, NJ who also considers the neighboring city of Pleasantville as home. A barber for many years, his career and now-wife Yolonda brought him to Charlottesville in the …
Episode 010: William Jones III — Leading with Love Read More »
In order to attract the right people, I needed to refine my offer from “anything you need designed, I’ll do it” to something much more niched and focused. Many people spend weeks or even months getting the details of their offer into something concrete. I did it in just a couple days.
When I decided to integrate life coaching into my creative business, I had NO idea how to sell my services to potential clients. It took me years to learn how to sell from a place of ease and authenticity, rather than pushing and trying to control an outcome. Now, I know how to have meaningful conversations to understand how my work can serve people and if it’s the right fit, how to help them see that. Here’s how.
“When the doors fly open, I just say yes, and walk through them. I don’t second guess or doubt them.” Bu bölümde Kammie Kobyleski ile konuşuyorum. Kammie’nin eklektik iş deneyimi radyo yayıncılığında başladı ve lüks markalar için etkinlik pazarlamasına yol açtı. Daha sonra yüksek öğrenimde akademik ilişkiler, kariyer koçluğu, öğretmenlik (çevrimiçi ve şahsen) ve son …
“Decide what is going to make you happy and just go after that.” In this episode, I’m talking with Alison Krawczyk. Alison is a daughter, sister, auntie, friend, and communications professional. She grew up in upstate New York and attended the Fashion Institute of Technology in New York City. After earning her degree in Advertising …
“If we don’t change, we don’t grow.” In this episode, I’m sitting down with Paul Myers, Jr. Paul is a native of New York who moved to Charlottesville, VA with his family a little more than 20 years ago. He’s a father to an amazing 4-year-old named Preston, a co-founder and leader of the Prolyfyck …
“That’s how I live life. I love hard. I love big.” In this episode, I sit down with Derrick J. Waller. Derrick is a proud graduate of the University of Virginia (’02) and has spent his whole life in this great state, currently residing in Charlottesville. His daily grind is pharmaceutical research, but Derrick’s expressive …
Episode 006: Derrick J. Waller – Radical Kindness Read More »
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